Ali Sethi and Shaé Gill’s iconic track Pasoori has achieved a groundbreaking milestone, becoming the first Coke Studio song to cross 1 billion views on YouTube Music.
Originally released in 2022 as part of Coke Studio Pakistan’s Season 14, Pasoori quickly gained massive popularity both in Pakistan and across borders, including India and neighboring countries.
Its unique fusion of traditional and contemporary musical elements, combined with its infectious rhythm, has made it a sensation on social media platforms, where it continues to trend globally.
The success of the song has catapulted Shaé Gill into the international spotlight, with her performing the track at major concerts worldwide.
Pasoori remains a crowd favorite, celebrated for its cross-cultural appeal and vibrant energy.
Producer Zulfiqar Jabbar Khan, widely known as Xulfi, expressed his pride on social media, praising the team for creating a song that has struck a chord with listeners worldwide.
This landmark achievement underscores Pasoori’s impact as a cultural phenomenon, further highlighting the global reach and influence of Pakistani music on the international stage.